PFP Magazine Digital Advertising

In addition to Police Fleet Professional (PFP) Magazine advertising, we also offer digital advertising opportunities in our PFP eNewsletters and website, or custom eBlasts.

eNewsletter Bi-Monthly Digital Advertising Opportunities

Our bi-monthly eNewsletter blasts are distributed to more than 21,000 who are police fleet professionals directly responsible for the purchase, integration and maintenance of vehicles and vehicle-related accessories. Digital ads in our eNewsletters will not only get your product or service in front of these key buyers and specifiers but also drive traffic directly to your website.

We offer two digital ad sizes or an advertorial in PFP eNewsletters.

PFP Banner ad examples
eNewsletter Digital Ad Opportunities
Digital AdSizeCost
Top Banner468 x 60 pixels$795
Middle Banner468 x 60 pixels$795
AdvertorialPhoto, 300 words$650
Product SpotlightPhoto, 150 words$500
PFP eNewsletter – Mid-Month
2024 eNewslettersMaterial DeadlineBlast Date
January1/5/241/9/24
February2/2/242/6/24
March3/1/243/5/24
April4/5/244/9/24
May5/3/245/7/24
June6/7/246/11/24
July7/8/247/12/24
August8/2/248/6/24
September9/2/249/6/24
October10/4/2410/8/24
November11/8/2411/12/24
December12/6/2412/10/24
PFP eNewsletter – End of Month
2024 eNewslettersMaterial DeadlineBlast Date
January1/19/241/23/24
February2/19/242/23/24
March3/22/243/26/24
April4/19/244/23/24
May5/20/245/24/24
June6/21/246/25/24
July7/26/247/30/24
August8/23/248/27/24
September9/20/249/24/24
October10/25/2410/29/24
November11/25/2411/29/24
December12/26/2412/30/24

PFP Website Display Ads

We offer a variety of digital ad types and sizes on our PFP website.

PFP Website Ad Opportunities
Digital AdSizeCost
Top Banner728 x 164 pixels$850 per month
Web-Interstitial*600 x 400 pixels

640 x 480 pixels

720 x 300 pixels

800 x 600 pixels

$925 for 1 month

$750 each for 2–5 months

$550 each for 6–12 months

Page Peels**489 x 485 pixels$795 for 1 month

$695 each for 2–5 months

$525 each for 6–12 months

Top banner ad example

* Web-Interstitial ads appear BEFORE the expected content page of a webpage. Interstitial ads can either be static, rich media or video ads.
** Page Peels are unique, interactive ads where it starts as a page curl in the upper right corner of the homepage. When moused over, the page peels down to present the digital ad. This dramatic presentation brings attention to your products and brands.

Custom eBlasts

We also offer the ability to send custom email blasts to our subscribers. You supply an HTML file and specify the quantity of our subscribers to be emailed–minimum 3,000 names and maximum 10,000 names. This is a great way to build awareness around a new product launch or upcoming trade show.

Custom eBlast Opportunities
eBlastPFP Advertiser Cost*Non-Advertiser Cost*
HTML File Supplied$375 per thousand$475 per thousand

* 3,000 min/10,000 max names

Have questions? Ready to advertise?

Reach out to Kirk Moen
National Director
kmoen@signalbusinessgroup.com
608-770-6364